2017 Marketer Of The Year Awards

18 Oct 2017

Waterview

1661 Granville Street, Vancouver

5:30PM – 9:30PM

A celebration of outstanding marketing achievements

We are pleased to announce that BCAMA’s 2017 Marketer Of The Year is…

 

 

This year’s winner is not as highly recognized and established a brand at home, BUT Skuna Bay’s exceptional branding and marketing achievements have propelled them to international success—and to the top of our list. As a result, you could argue that they’re our most intriguing selection in the 47-year history of the award.

 

ABOUT THE AWARDS

The BCAMA’s annual Marketer of the Year Awards Gala has been one of the most anticipated and prestigious industry events, within the province, for nearly five decades.

Each year one BC company, that has demonstrated marketing excellence through strategic planning and creative marketing, is selected and honoured as the Marketer of the Year.

 

Celebrate this year's Marketer of the Year

The Marketer of the Year gala is a fun and exciting opportunity to engage with colleagues, clients and industry professionals.
Purchase a corporate table and treat your team to an extravagant night out or invite that favourite client as token of your appreciation.

> Purchase Tickets or Tables

VIDEO

Check out highlights from last year’s awards night.

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Marketing Excellence Awards

In addition to the recognition and celebration of the 2017 Marketer of the Year, this signature event will also feature the awarding of three Marketing Excellence Awards. Winners will be revealed at the Marketer of the Year gala event in autumn 2017.

Here are the  awards that make up the Marketing Excellence Awards categories:

  • Community Engagement / Not-For-Profit Marketing – best marketing campaign/event that engaged a community or not-for-profit marketing that yielded amazing fundraising or donor relations results.
  • Experiential Marketing – best experiential marketing campaign/event that was the central focus and key driver of your campaign that took your brand to the streets, engaged your audience and created solid results.
  • Content Marketing – best content driven marketing campaign that took your organization from using one type of marketing content, to integrating a variety of content to delight your customers and drive them to the path to purchase. With that you saw a marked increase in conversions from awareness to consideration to evaluation to purchase.

 

2017 Marketing Excellence Award Finalists

Community or Not For Profit:

  • Fault Lines – CBC
  • Vancouver Art Gallery

Content Marketing:

  • Save on Foods
  • Van Arts

Experiential Marketing:

  • Subway
  • Nano Studio – UBC

Last Year's Winners

2016

BCAA

On October 19, 2016, hundreds of marketers dressed in elegance and style celebrated the 46th Marketer of the Year, the esteemed winner BCAA at the Westin Bayshore Hotel. The night was filled with networking and fun from free massages from the Scandinave Spa, a creative display of Evo cars and an array of silent auction items.

 

Marketing Excellence Awards

Five other companies were also recognized that evening for their exceptional marketing efforts.

HALL OF FAME

  • 2010s

    2010 Rocky Mountaineer

    2011 Pacific National Exhibition

    2012 Capilano Suspension Bridge Park

    2013 Vancity

    2014 Tourism Victoria

    2015 A&W Food Services of Canada

    2016 BCAA

  • 2000s

    2000 HSBC Bank of Canada

    2001 Ipsos-Reid

    2002 Rogers Video

    2003 BC Lottery Corporation

    2004 Nintendo

    2005 Vancity

    2006 Coast Capital Savings

    2007 White Spot

    2008 Mr. Lube

    2009 BC Hydro

  • 1990s

    1990 Nabob Foods Ltd

    1991 Air BC

    1992 BC Children’s Hospital Foundation

    1993 Vancity

    1994 BC Hothouse

    1995 Columbia Brewery

    1996 Richmond Savings

    1997 Boston Pizza

    1998 TELUS Corporation

    1999 Tourism BC

Judges

  • Kim Mech

    Immediate Past President BCAMA & Judging Chair

    Kim is a seasoned integrated marketer and has enjoyed more than 25 years in B2C and B2B marketing throughout North America and globally on...

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  • David Nichols

    Founder & Co-President,Inventa

    David has been a passionate leader in the Experiential marketing world for over 25 years. He has spent the last 20 of those years...

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  • Susan Archibald

    President, Suda Solutions

    With over 30 years’ experience in marketing and communications, reputation and event management, strategic planning and diversified revenue generation, Susan has worked extensively in...

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  • Joe Freeburn

    Program Head - Marketing Communications, BCIT School of Business

    Joe Freeburn has over 20 years of experience in marketing communications and entrepreneurship. During his 14 years at BCIT, Joe has been an instructor,...

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  • Bryan Mavrow

    SVP Marketing & Communications, First West Credit Union

    A senior integrated marketing leader with over two decades of experience, Bryan Mavrow is SVP Marketing & Communications for First West Credit Union where...

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  • Heidi Worthington

    Senior Vice-President and Chief Marketing Officer, Pacific Blue Cross

    As Senior Vice-President and Chief Marketing Officer, Heidi is a key driver of the Pacific Blue Cross mission to improve health and wellbeing in...

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  • Kari Grist

    Candor Brand Counsel

    Kari Grist is a passionate brand builder with over 25 years of experience creating and leading high performing teams. Adept in a variety of...

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  • Dee Dhaliwal

    Western Living and Vancouver Magazine

    A veteran of the publishing industry, Dee Dhaliwal’s many years of experience began in London, England. Her move to Vancouver in 1995 brought her...

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  • Alexander Izzo

    IBM

    Alexander Izzo has spent 20 years in marketing at IBM and is currently a Campaign Strategist on IBM’s Leadership Agenda – with focus on...

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  • Grant Stockwell

    VP Marketing for BCAA

    Grant is VP Marketing for BCAA and has over 25 years of marketing experience working on some of Canada’s top brands on both the...

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  • Lori Janson

    Tourism Vancouver

    Lori Janson is a senior communications and marketing professional with more than 20 years’ experience in marketing, public relations and corporate communications in both...

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  • Julian Scott

    Shaw + Scott

    As co-founder of Shaw + Scott, a global digital agency, Julian is regarded as one of the foremost experts in the fields of email...

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  • Mike Rodenburgh

    Ipsos

    Michael Rodenburgh is Executive VP for Ipsos in Western Canada & the Pacific Northwest. In his role, he leads a team of over 45...

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PROGRAM

  • 5:30PM

    Doors Open & Silent Auction

  • 6:00 PM

    Meet and Greet

  • 7:00 PM

    Awards & Dinner

  • 9:30PM

    Closing Note

EVENT SPONSORS

Get Exposure Through Sponsorship

This premier gala event pays tribute to our province’s leading marketer. Talk to us about sponsoring a table for your staff or clients and other event sponsorship opportunities.

Inquire About Sponsorship

MEDIA

FROM THE ARCHIVES

Follow us online!

Event Hashtag > #BCAMAMOY

Contacts

Event Inquiries

Tracey Chapple
Director – Marketer of the Year
info@bcama.com

Media Inquiries

Andrew Sharpe
President
604.831.2627
info@bcama.com

Sponsorship Inquiries

Christian Westin
Director of Partnerships
info@bcama.com