Google to roll out its mobile-friendly ranking factors in April 2015

March 16, 2015

Contributed by Graphically Speaking, BCAMA Website Sponsor.

Google has recently made the announcement of the next big update to its search algorithm, giving marketers some time to prepare for the upcoming change in April, 2015. Google’s official announcement states “Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal”. Is your website ready?


The mobile-friendly ranking factor could have a significant impact on your website’s organic ranking, but it’s not the only thing you should be considering. We have organized a brief checklist on how Google factors in page speed, code compliance and whether or not you should be using secure HTTPS. Visit Graphically Speaking’s ‘Everything for the Web’ blog for the full article.