Category: Vision Conference

Did I just see a Purple Cow Panel?

June 1, 2013

By Victor Chew Wong Victor, a member of the BCAMA Marketline Committee, reviews the Purple Cow Campaigns panel at the May 22nd VISION Conference. Mike Rodenburgh (Vice-President, Ipsos) was the panel moderator, and Tim Hassed (Director of Online Customer Experience, TELUS), Richard Seres (VP Marketing, Vancity) and Adrian Scott (President of Go2 Productions) were the Read More

The Roof Was On Fire!

May 25, 2013

By Alycia Majorkiewicz-Ata VISION Conference, done. Speed networking, done. What’s next? The fabulous first annual Penthouse Party, of course, at The Roof at The Fairmont Hotel Vancouver. After an intense day of work, the only thing left was a fun night of great music, great drinks and great people. How was the party, you ask? Read More

Oh no! I forgot to go to VISION!

May 22, 2013

  OMG, did you forgot to buy a ticket for today’s BCAMA VISION Conference? Well, darn, because you’re missing a great day!  This morning, we’ve already heard from Doug Stephens (Retail Prophet), a retail and consumer futurist. Right now, we’re enjoying a networking break and checking out the exhibit area. After our break, we’re going Read More

Executive Spotlight Speakers at VISION

May 21, 2013

  To help you choose which Executive Spotlight Speaker to listen to at the 2013 VISION Conference, here are some quick facts about Tamara Mendelsohn (VP of Marketing, Eventbrite), Mona Elesseily (Paid Search & Conversation Expert) and Bob Humphreys (Leader for Demand Programs & Digital Strategy at IBM Canada). Did you know… That Tamara’s Executive Read More

So, what is a Purple Cow Campaign?

May 20, 2013

  Seth Godin’s latest book, Purple Cow, is about transforming your business by being remarkable. Godin says that the key to success is to find a way to stand out – to be the purple cow in a field of monochrome Holsteins. Our Purple Cow Panel at the May 22nd VISION Conference will analyze some Read More

Ryan Holiday – American Apparel

May 17, 2013

Did you know… That Ryan is currently working on two new books: a full-length book about stoicism and a Kindle single? That Ryan wants you to help him with another new project? Check out his blog to find out how! That Ryan devours books, that he keeps every book he buys, and that he maintains a Read More

Lyn Heward, Cirque du Soleil

May 16, 2013

Did you know… That Lyn Heward dedicated her book, The Spark: Igniting the Creative Fire That Lives Within Us All, to Guy Laliberté, the founder and CEO of Cirque du Soleil? That Lyn was a sports agent when she walked into a Las Vegas theatre where KÀ, one of the Cirque due Soleil shows, was Read More

Doug Stephens, Retail Prophet

May 16, 2013

Did you know… That Doug Stephens, one of the keynote speakers at next week’s BCAMA VISION Conference, was born in Vancouver? That Doug has 8,325 followers on Twitter and that he follows @BCAMA? That, when Canada AM wanted to talk about the layoff of 1,600 people by Sears and Best Buy in early 2013, they Read More