Category: Uncategorised
Top Sites for Marketing Job Hunting
January 11, 2021
The new year has arrived and, for most of us, we might be looking to make certain significant changes in our lives. We’re here to make your job search much easier with this convenient list of the best places to look for marketing roles. Read More9 Brilliant Modern Holiday Marketing Campaigns Worth A Look
December 14, 2020
T’is the season to get your marketing creative juices flowing, with just a little bit of inspiration from the trailblazing efforts of others. Read on for 9 brilliant holiday marketing campaigns. Read More5 Digital Marketing Tactics For Canadian Small Businesses
May 14, 2020
To combat the current tough market, many businesses are attempting different marketing tactics to maximize their sales. Here are 5 digital marketing tactics that some small businesses are gaining positive results from. Read More5 Free Online Marketing Courses to Build New Skills
May 3, 2020
Have you had way too much time on your hands lately? Maybe you’re a new grad marketer on the job search like me. Maybe you have been furloughed or laid off. Maybe you are working from home but feel stagnant. The times we are experiencing now are unlike anything we have seen, and it’s okay Read MoreBCAMA’s 2019 Association Research Survey
November 24, 2019
The BCAMA is committed to developing and nurturing the BC Marketing Community. We'd love to hear from marketers across the province. Take the 2019 survey! Read More4 Custom Alerts You Should Create in Google Analytics
November 19, 2019
Custom alerts are notifications regarding your Google Analytics account, based on conditions you have created. For example, you can set up a custom alert when the number of sessions exceeds a certain number. This will let you know if there’s a sudden drastic increase in visits to your website, which could be due to hackers Read More3 Effective Ways to Perform Market Research Using Google Trends
August 4, 2019
Google Trends shows data such as search volume trends of specific queries during a set time frame and in a defined geographic area. Marketers can use these insights to learn about the latest consumer search trends, currently popular products and services, and the popularity of competing brands. Here are three ways to perform market research Read MoreAmazing Experiences Drive Amazing Content
June 11, 2019
We’ve all felt goosebumps while watching the magic of a ‘surprise and delight’ moment. Why do we take the time to watch, retain and then share these moments on our social media channels? Likely because they are entertaining and authentic and they connect with us on an emotional level. Although not a new concept, experiential Read MoreHow to optimize your Instagram Page
February 25, 2019
Your Instagram page tells the story of a brand, and you are the director of the narrative. So, how can you optimize your Instagram page to achieve a standing ovation? Read MoreWant to Perform a Technical SEO Audit: Use These 3 Tools
January 11, 2019
While digital marketing continues to change and new digital channels continue to emerge, search engine optimization (SEO) remains a critical aspect of the digital presence of any business. There are several techniques to optimize a website’s ranking on major search engines such as Google and Bing, and one of the most effective ways is improving Read More