Category: President's Message

President’s Blog

September 8, 2021

A marketer’s first memories Do you remember the day you decided to pursue a career in marketing?  I do. I was working for a commercial real estate company as an executive assistant. My job was to fetch coffee and tea and order catered lunches for a group of senior executives who were meeting to discuss Read More

Welcome Message from Rebecca McMillan, 2020-21 BCAMA President

September 26, 2020

Dear BCAMA members and community, We’re excited to commence another year for the British Columbia Chapter of the American Marketing Association (BCAMA). This year marks our 65th Anniversary year! In a way, we feel that this year allows us the flexibility to try new things and push ourselves to become more innovative as we adapt Read More

Beyond Marketing Strategy

February 11, 2015

This is a guest post from former BCAMA President John R. Bell. Enjoy the perspective of the retired CEO and former recipient Marketer of the Year. Times. Places. Some remain etched in our minds no matter how many decades come and go. Thirty-five years ago at the Robson Media Centre, I accepted BCAMA’s Marketer-of-the-Year Award as Read More

President’s Message

December 12, 2011

Legacy: making marketing history It is a tremendous honour and privilege to serve as the President of the British Columbia chapter of the American Marketing Association (BCAMA).The BCAMA is an organization with an incredible tradition, and is the premier resource for marketing professionals in our beautiful province. In fact, it is a chapter that has Read More