Category: Marketer of the Year

Flash Giveaway: Enter the BFit Health and Wellness Contest

November 10, 2014

Victoria is the ideal playground for sports and outdoor adventure enthusiasts. Throughout the year, visitors experience activities that vary from hiking the area’s many trails with trekking poles to attending sporting events, such as the Victoria Dragonboat Festival. In recognition of Victoria’s sports and outdoors scene, BCAMA has partnered with BFit Health and Wellness to Read More

The Top 3 Reasons You Should Be At This Year’s Marketer Of The Year!

November 5, 2014

At this year’s lavish BCAMA Marketer of the Year (MOY) gala, we will celebrate Tourism Victoria’s marketing prowess. Not only will Tourism Victoria be presented with the 44th annual BCAMA Marketer of the Year award at this exclusive event, but attendees will also be immersed in a unique and entertaining experience that showcases their winning Read More

Network In Style At This Year’s BCAMA Marketer Of The Year

November 4, 2014

This year the celebrations in recognition of Tourism Victoria’s marketing achievements will be taking place at the BCAMA Marketer of the Year at the Westin Bayshore on November 12.  With so many amazing people at one event we want to make sure everyone in attendance is well equipped with the best networking tips. So we Read More

Enter the Welcome to Victoria Instagram Contest

October 30, 2014

This year, Tourism Victoria has teamed up with the Fairmont Empress Hotel to give away a two-night stay to a lucky winner of their “Welcome To Victoria Instagram Contest.” What you need to do: Take a selfie with your bestie, or whoever you want to bring with to Victoria Upload to your Instagram account In Read More

Five Tips for Becoming a Marketer of the Year

October 24, 2014

For 44 years, BCAMA has been recognizing a BC-based company for its outstanding marketing strategy efforts. This year’s winner, Tourism Victoria, joins a number of companies who have achieved marketing excellence. In recent years, this includes Vancity, Capilano Suspension Bridge Park, Pacific National Exhibition, Rocky Mountaineer and many more. The question remains: what does it Read More

This Is The Future Of Tourism Marketing

October 6, 2014

Between the rise of e-tourism, the availability of flights, and online marketing, the last decade has seen huge changes throughout the tourism industry. These changes have created new openings and opportunities for marketers in the space. To touch upon this exciting topic, we spoke with this year’s Marketer of The Year winner, Tourism Victoria, about Read More

BCAMA Marketer of the Year – Can Vancity Go To Market?

November 16, 2013

Yes, They Can! By Layla Romero Marketer of the Year, the BCAMA’s most prestigious honour, is awarded annually to recognize a local organization’s superb execution of an integrated marketing campaign. This year, Vancity Savings Credit Union was recognized as the 43rd Marketer of the Year for its iconic Make Good Money campaign. In fact, this Read More

“…there’s still goodness in banking”

October 30, 2013

Vancity wins the BCAMA’s Marketer of the Year Award by Layla Romero “Vancity supports projects that are dedicated to changing lives on a local level.” “I am speechless and have increased my respect for Vancity by 1000%, hearing that you are now certified as a living wage employer.”   “You make such a lasting impact Read More

Vancity: From Kitchen Table to Marketer of the Year

August 29, 2013

Back in the day, Vancity started around an East End kitchen table. Mortgages weren’t easily granted to folks living east of Main, so a pissed-off group got together, and over many meetings at the kitchen table, Vancity was created and has grown to what we know today. Read the Release Read More

100 Years of Fun + the 2011 Marketer of the Year Award

March 12, 2013

by Kirstie Satchwell & Layla Romero Since 1971, the BC Chapter of the American Marketing Association (BCAMA) has honoured BC-based organizations that have demonstrated the excellent quality and care that goes into their marketing strategy efforts. Each year, the BCAMA presents the winning organization with the Marketer of the Year award at a gala reception, Read More