Board of Directors

Christian Westin is a marketing and organizational consultant, and faculty member at the Langara School of Management. He helps companies and students alike develop strategic thinking, research, and leadership skills. Passionate about providing opportunities for the next generation, he sits on the Langara Marketing Department Program Advisory Committee, heading the Experiential Learning and Careers in Marketing group. He led the effort to bring TEDx to Langara, successfully organizing a locally star-studded speaker lineup including former Vancouver mayor Sam Sullivan, Dragon’s Den success story Doug Burgoyne, and Terry McBride, CEO of YYoga and Nettwerk. Christian is excited to take over the helm of BCAMA, having held a number of previous positions in the organization, including President-Elect, Vice President, Director of Sponsorship, and Sponsorship Manager. During his upcoming presidential year, Christian will focus on further enhancing BCAMA’s organizational culture, developing programming to serve marketers in a wider range of roles and career stages, and connecting marketing with related fields, including tech, finance, HR, management, and sales.

Trina is the VP of Sales & Marketing for Accent Inns and Hotel Zed where she applies her creative thinking to most areas of the business. Before that, she spent six years at Tourism Victoria most recently as CMO. Here she won BCAMA’s Marketer of the Year award for outstanding growth of the Victoria brand.

Trina also spent ten years at Inventa, an experiential advertising agency, working with clients including, Coca-Cola, Nintendo and Cadillac Fairview. Here she won Best Experiential Campaign in the World for her work with Cadillac Fairview. Prior to that, she began her career in journalism as an editor of community newspapers.

Trina holds an MBA from Royal Roads University, diplomas in print journalism and broadcast journalism as well as a certificate in Strategic Negotiations from Harvard Business School. In her free time, Trina is committed to walking her Jack Russell with her husband pretty much constantly.

Neal Chaudhary, MBA is a Partner at Deloitte with over 19 years of experience in Finance and Information Technology. He is the National Co-Leader for Deloitte’s Technology Advisory Practice in Canada and helps his clients make the most out of their technology investments. His extensive experience with Retail, E-commerce, POS, Corporate Performance Management (CPM) and Enterprise Resource Planning has helped companies solve complex business problems; from removing data silos and increased automation to helping global brands implement Omni-Channel retail solutions. He is a Chartered Professional Accountant (CPA) and Project Management Professional (PMP).

Ryan Hoye is an information technologist with the Vancouver Club. He understands the technological process in a business or operation, and helps organizations visualize their technological future and implement it to make it a reality. Ryan is focused mostly on the integration of Apple products into businesses to make them leaner and more efficient. He has experience in bringing the state of the art from ten, twenty, and sometimes thirty years ago, into the present.

Dee works as a Marketing Consultant at MatchBox, a Vancouver based professional services company. She has over 15 years of B2B and B2C communications experience gained through living and working in global markets including EMEA and Southeast Asia. Aside from her global marketing experience and technical know-how, she excels at creating  successful business opportunities and revenue-enhancing partnerships in multicultural, competitive, and fast paced environments. Previously, Dee was the Regional Marketing Manager for Earls Restaurants responsible from the brand’s operations in USA and Eastern Canada. Her diverse industry experience includes roles such as Head of Marketing & PR and Assistant Director of Regional Marketing at Hilton Hotels Corporation.

Linda is a Digital Marketing Account Manager at Major Tom where she helps brands put together the best digital marketing strategy. On any given day she can be found setting up an online ad or email campaign, launching a website, optimizing content for search engines or reporting on analytics. She has almost a decade of digital marketing experience across agencies and in-house. At BCAMA, she will be leading the digital marketing strategy and execution to help build and grow BCAMA’s digital presence.

Nav is the Founder & Chief Executive Officer for Bains Marketing & Communications Group. Nav received a Bachelor’s of Business Administration with a Minor in Communications in 2013 from the University of the Fraser Valley.

Nav has spent over a decade working in a variety of roles for profit & non-profit organizations. With a passion for collaboration and strategy, Nav works with all lines of business to help achieve organizational goals.

Nav is a bi-lingual (English and Punjabi) marketing & communication professional with over a decade of experience focused on the full marketing cycle. Nav excels at developing and executing marketing strategies in line with organizational strategy, creating curiosity and awareness, driving leads and opportunities into acquisition and results.

Nav enjoys giving his time back to his surrounding communities. Nav is currently Chair of the University of the Fraser Valley Alumni Association & Director of Membership, for the British Columbia Chapter of the American Marketing Association. Previously, Nav served on the credit union fundraising committee for BC Children’s Hospital.

Anne is a Lecturer, and past Chair, of the Marketing Department at Langara College. She started her career in the Marketing Department at CN Rail in Toronto. After moving to Vancouver with her family, she led the UBC MBA program. Anne expanded the brand by opening new programs in downtown Vancouver and Shanghai and launching marketing campaigns in India and Russia. She also led the program’s rebranding when the Faculty was renamed the Sauder School of Business. With a lifelong interest in the Arts, Anne has been a Marketing Consultant to the Mendel Art Gallery and the Saskatchewan Arts Board. She is a proud supporter of UBC Opera. A season pass holder at Big White Ski Resort, Anne is optimistic she will earn her “100 Ski Days” pin this season!

Carré Le Page, an Aussie with over 15 years of marketing experience in the travel sector, is the VP of Marketing for the Corporate Division of the Flight Centre Travel Group Canada. With four brands in his current portfolio, his primary focus is to create and nurture meaningful relationships with Canadian organizations who value a superior travel experience when on the road for business.

Carré has a BA in Communications with two majors in Marketing and Film from Griffith University in Australia. With a passion for story-telling, his strength lies in building brands through engaging content to encourage emotional connections.

Working for an organization like Flight Centre, you would expect him to have the travel bug. He’s currently sitting at 44 countries with his eyes set on hitting 50 in the next few years.

Virginia MacKay is a Senior Marketing Manager at TELUS. Canadian born and raised, Virginia has spent much of her career in Australia building leading global and national brands including IKEA, Disney Interactive Studios, and realestate.com.au (Australia’s No.1 property site). Her broad marketing experience covers digital, brand strategy, marketing communications, and content. Uncovering what makes people tick is why she loves this profession. As Director of the Education Series, Virginia is focused on helping marketers at all levels of their career master core capabilities as well as gain practical tools to stay ahead of industry changes. Virginia holds a Bachelor of Science & Business from the University of Waterloo, as well as a Master of Marketing from Australia’s Curtin University. A new-comer to B.C., Virginia loves all things outdoors with her family.

Chloe is a seasoned agency professional, who recently took the leap to client side and landing at lululemon where she works in the Brand + Community group. She has produced campaigns for a wide range of industries including government, education, retail, financial, CPG, quick service restaurants, and foundations. As someone who enjoys organizing the logistics that goes into producing quality work and a personal interest in what makes people tick, she is intent on understanding the needs of marketers and bring relevant content through her role as Director of Thought Leadership at the BCAMA.