Imagine learning how Yahoo! Canada used the power of digital marketing to build revenues from $5M to $200M in 4 years. Digital marketing is vital component of today’s marketing plans to boost customer engagement, simplify the sales process and drive revenue. Have you been exploring the business of digital within your organization or are you interested in learning more about this integrated marketing trend? Are you looking for new ways to impress your boss and advance your career as a marketing maven?

Join us on May 4th as we learn the secrets of building digital marketing strategies into your business that deliver unprecedented results. As a guest, you will learn how to maximize the use of digital marketing and learn how to create better efficiencies in digital. Kerry will explore how to develop measurement systems that showcase ROI tied to the organization’s strategic and financial goals. As someone who has pioneered digital marketing practices within many leading organizations, Kerry will share his secrets on how to build credibility with your boss when approaching digital marketing!

Meet Kerry Munro This former head of Yahoo! Canada recently joined Syncapse. Syncapse is a global leader in social technology and was recently recognized by Mashable as one of the top 10 social media technologies. With over 20 years of executive experience, Kerry Munro is recognized as a leader in the business of digital. He has provided strategic counsel to Fortune 500 brands and corporations wanting to improve their business fundamentals and performance through the use of digital/social media technology. As Managing Director of Yahoo! Canada, he transformed the best performing business for Yahoo worldwide and the largest digital media business in Canada. Recognized as one of Canada’s top influential marketing mavens, Kerry is a highly sought after speaker and media interview subject.